Domain .LAT registration about to start
The registration of the web domain .LAT, accepted by the Internet Corporation for Assigned Names and Numbers (ICANN) in 2014, will start its General Availability stage on August 1, 2015.
The registration process was broken down into stages including the Sunrise, running from February 16, 2015 to April 30, 2015, the Quiet Period, from May 1-11, 2015, the Landrush, from May 12, 2015 to July 31, 2015, and the General Availability, starting on August 1, 2015.
The launch of the domain .LAT started with the Sunrise stage, during which trademark holders were given the opportunity to request the registration of the .LAT domain that matched with their brand before the .LAT was open to the public.
During the Quiet Period stage, applications received during the Sunrise stage were reviewed. At the end of this period, every domain name requested during Sunrise was assigned. At that moment, they could be activated in the Domain Name System (DNS) of the .LAT zone to be visible on the Internet.
During the Landrush period, which is currently running until July 31, 2015, every domain name that complies with ICANN’s guidelines will be available to the public for the first time. During Landrush, a reverse auction scheme is applied: the registry fee is at a Premium level during the first days and decreases in the days following. Domain names are assigned by order of arrival.In this way, users determine the value of their domain name by deciding the best time and price to complete the registration.
Once the initial registration has concluded, during the General Availability stage starting on August 1, 2015, the domain names will be assigned in order of arrival at the standard public fee.
The domain .LAT was requested by the Latin American and Caribbean Federation for Internet and Electronic Commerce (eCOM-LAC) before ICAAN in order to give Latin American and Caribbean individuals and organizations from all over the world a choice to register domain names establishing a regional or cultural identity in the Internet.